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  • Presentation

    ISPO ACADEMY, an initiative of Messe München, is pleased to present its third edition organized in Spain. Organizers are FIRAMUNICH S.L., official representative of Messe München in Spain, in collaboration with AFYDAD (Spanish Sports Industry Association) and BMC (Barcelona Moda Centre). The event will take place on Monday, May 22th in Sant Quirze del Vallès (Barcelona).

    ISPO ACADEMY is the platform for sports business knowledge, innovative ideas and new perspectives for the sporting goods sector. All information and training programs organized by ISPO are being presented under the umbrella of ISPO ACADEMY.

    ISPO ACADEMY aims to support Sports Business Professionals in their successful positioning in the international markets throughout seminars, training sessions and workshops.

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  • Programme


    09.30 -10.00h Participants welcome and registration
    10.00 – 10.10h Welcome
    Xavier Berneda, Afydad – Spanish Sporting Good Industry Association- President
    10.10 – 11.00h “Digitalize experience” – Visual communication and customization- how to create emotional value with the costumer.
    Discussion panel : Xavier Armengou, General Manager – Roland DG Iberia / Josep Maria Coll, Commercial & Industrial Printing Division Manager– Epson Ibérica S.A.U. / Pau Molinas, COO and Partner – Exipple Studio (Gestoos)
    Moderator: Guillermo G. Recio, Editor – Palco 23
    11.00 – 11.50h “Omnichannel Experience” – How to achieve a 360 experience
    Gemma Pascual, Marketing Manager – Base Detallsport, S.A.
    11.50 – 12.30h Pause – Networking coffee
    12.30 – 13.15h “Digitalize stocks” – How to switch from “off” to “on” – manage goods and stocks reception 20 times faster.
    José Juan Fernández, Manager – Retail Intelligence Solutions SLU – Sportmas (Nordic ID) / Jaime Gil, CEO – Brutalzapas
    13.15 – 13.40h “ISPO MEDIA.COM” – The B2B2C international platform
    Christoph Rapp, International Retail & Sales Manager of ISPO.
    13.40 – 13.50h Closing Remarks
    Marta Bombardó, General Manager – BMC / Martina Claus, Managing Director – FIRAMUNICH, S.L.

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    Are you interested in attending the conference? To confirm your attendance fill out the form below:

    Name* First surname*
    Second surname Company*
    Activity Position*
    Phone number* Mobile phone
    Attendance confirmation*  I am*

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